Mr Andy Cooper
General Manager of Asia, SoftEd
Andy is an experienced consultant, agility practitioner and business leader with over 20 years of experience in global software and consulting organisations. His experience includes building distributed teams across various roles and cultures, including product design, sales and marketing, and technical delivery teams.
He is currently the General Manager of Asia at SoftEd, which encompasses designing and delivering programmes, leading agile coaching and consulting teams, and building new businesses – including establishing two subsidiaries for SoftEd in Singapore and the US.
Andy works with clients worldwide, including designing the transformation programme for a major insurer in Asia, establishing a coaching and training programme for a Fortune 10 US customer, and working with leading financial services and resources companies in the US, Asia, and Europe.
His specialties include market and product development; lean thinking and Agile methods; lean start-up; design thinking; Agile scaling patterns and frameworks; organisational design; adaptive leadership; learning agility; and Agile principles and practices applied to marketing, sales, finance and people and culture (HR).
He is an ICAgile authorised trainer and Business Agility and an active international speaker and contributor in the Business Agility community. He was track founder for ICAgile on the Business Agility Fundamentals and Agile Marketing Certifications and a contributor for the Agile HR certification.
Andy is currently serving as Chair of WellyBAM (Wellington Business Agility Meetup), an active community for Business Agility practitioners.
Principal Lecturer & Consultant, Digital Strategy & Leadership Practice, NUS-ISS
Aaron has more than 18 years of IT technical, scrum and agile experience. Prior to joining ISS, he was the Agile Coach with Singapore Pools. He coached projects using agile methodologies and help to cultivate agile cultural in the company. Before joining Singapore Pools, he was the Scrum Master with the Viseo Asia Singapore. One of his key achievements included the successful implementation of scaled scrum framework for all feature teams working on a smartphone platform.
He started his Agile journey since 2011 by using scrum for small agile projects and LeSS methodology for larger projects. His first agile pathway was with Maloft Pte Ltd as IT Manager cum Agile Coach. Subsequently, he continued to gain more agile project experiences as Chief Operations Officer with Keritos Pte Ltd and Scrum Master at IBM Singapore. During his tenure with Maloft, he managed to implement some major agile projects, such as online gaming, financial reporting, trading and monitoring platform by using scrum, Kanban, lean software development and extreme programming. He had also worked as IT Project Manager at Kelly Outsourcing and Consulting Group and Hewitt HR Delivery Services Pte Ltd. He started as a system developer and analyst during the earlier part of his career.
Aaron graduated with a Bachelor of Science (Information Systems and Computer Science) from National University of Singapore.