Overview
Duration |
0.5 day |
Course Time |
|
Enquiry |
Click here to contact us
|
This course delivered by
Civil Service College.
With the rapid growth of digitalisation in our society today, we need to stay in touch with the constant change in user needs and expectations in order to continue delivering good service. This programme will help you to understand the basics of web analytics and provide you the tools and skills to retrieve and make informed decisions with the insights derived to optimise user experience.
Key Takeaways
After completing this course, students will be able to:
- Articulate the basics of what can be tracked using web analytics
- Scope a problem statement and design a mechanism to keep track of success
- Track and optimise customer experience across digital touchpoints
- List and understand the services available in Whole-of-Government Application Analytics (WOGAA)
- Use WOGAA as one of the tools to evaluate the health of your services
Who Should Attend
Service Practitioner with little / no prior experience with web analytics looking to learn more about the relevant frameworks and web analytics platforms available, and using WOGAA as a tool.
ICT and SS Competency Framework
ICT and SS Competency Framework
As part of the ICTCF, this course falls under the Apps Development functional cluster and tagged to the following competencies:
The course is mapped to the following job roles:
- WoG General Public Officers
Fees
|
Full Fee
|
Full course fee
|
S$450
|
8% GST on nett course fee
|
S$36
|
Total nett course fee payable, including GST |
S$486 |
Instructors
How To Register
To find out more about the upcoming run dates and registration, please click
here.