Overview
This programme encapsulates a series of hands-on workshops and advisory coaching sessions that aims to provide a practical approach in enabling participants to effectively drive and manage the design and development of digital services and products.
This programme focuses on "Learning by Doing" - using authentic, real-world projects where participants can translate what they learned directly into their workplace. Advisory coaching is also provided to further support the learning experience.
To have an ideal learning outcome, participants are recommended to form a team of 2 to 5 members with an existing and/or authentic problem statement ready. A Project or Team Sponsor is required to be identified for each team. The sponsor plays an important role to support the teams in terms of direction, resources and time to work on the project. The deliverables from the programme can be presented back to the sponsor, for decision-making to take it forward.
Key Takeaways
Upon completing the programme, you will be able to:
- approach service innovation from an outside-in perspective by applying the central concepts of service design and product thinking
- conduct research and synthesise data from multiple sources to discover unmet needs
- Use tools such as journey mapping, service blueprinting and storytelling to explain the value proposition of service innovation concepts and the intended outcomes for citizens and businesses
- conduct opportunity analysis, business case and service strategy development
- Understand and leverage digital technologies to achieve digital services transformation
- apply user experience design principles in information, interface, navigation and interaction, and visual design to create seamless experiences for citizens and businesses
- execute a digital service manager’s role in driving digital business success by orchestrating all relevant stakeholders to evolve a digital service through its lifecycle
Who Should Attend
- Please refer to the job role section.
Programme Structure
16 weeks inclusive of 9.5 days of workshops and 3 days of coaching session per group. Participants would be required to invest their own work hours in their project work.
Schedule for Run 1
| Workshop |
Dates (Proposed) |
Mode of Delivery |
Duration |
| Service Design |
29, 30 & 31 May 2023 |
Face-to-Face |
3 days |
| Product Management |
26 & 27 June 2023
3 July 2023 (AM) |
Face-to-Face |
2.5 days |
| Digital User Experience Design |
24 & 25 July 2023 |
Face-to-Face |
2 days |
| Communication Concept & Implementation |
23 & 24 August 2023 |
Face-to-Face
|
2 days |
| Advisory Coaching Sessions |
Ongoing after Service Design course to be delivered over 6 sessions at 0.5 day each session per group |
Online Zoom |
3 days |
| Online Learning Content Related to Topics |
Ongoing with commencement of programme |
Self-paced Online |
Participant's own work hours |
Schedule for Run 2
| Workshop |
Dates (Proposed) |
Mode of Delivery |
Duration |
| Service Design |
2, 3 & 4 Aug 2023 |
Face-to-Face |
3 days |
| Product Management |
29 & 30 Aug 2023
31 Aug 2023 (AM) |
Face-to-Face |
2.5 days |
| Digital User Experience Design |
25 & 26 Sep 2023 |
Face-to-Face |
2 days |
| Communication Concept & Implementation |
31 Oct & 1 Nov 2023 |
Face-to-Face
|
2 days |
| Advisory Coaching Sessions |
Ongoing after Service Design course to be delivered over 6 sessions at 0.5 day each session per group |
Online Zoom |
3 days |
| Online Learning Content Related to Topics |
Ongoing with commencement of programme |
Self-paced Online |
Participant's own work hours
|
NOTE: Participants are required to consolidate their learning and findings in this programme into a final deliverable in the form of a presentation.
They are encouraged to arrange a Presentation Session with their Sponsors to present their findings (recommended date - Mid Sept i.e. 14 Sep 2023 for run 1 and 20 Nov 2023 for run 2).
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Full Fee
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Full programme fee per pax
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S$6900
|
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8% GST on nett programme fee
|
S$552
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| Total nett programme fee payable, including GST |
S$7452 |
With effect from 1 Jan 2023 till 31 Dec 2023
NOTE: It is recommended to form a project team of 2 to 5 members with an existing and/or authentic problem statement ready. A Project or Team Sponsor is required to be identified for each team.
Payment for this programme is made directly to National University of Singapore.
Upcoming Classes
Class 1
02 Aug 2023 to 20 Nov 2023 (Full Time)
Duration:
When:
Aug - 02, 03, 04, 29, 30, 31Sep - 25, 26Oct - 31Nov - 01, 20
Time : 9:00 AM to 5:00 PM
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Step 1
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Apply through your organisation's training request system. |
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Step 2
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Your organisation's training request system (or relevant HR staff) confirms your organisation's approval for you to take the programme.
Your organisation will send registration information to the academy.
Organisation HR L&D or equivalent staff can click here for details of the registration submission process.
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Step 3
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GovTech Digital Academy will inform you whether you have been successful in enrolment.
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